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GOAL FF08 | Business activities

Operations do not encroach on ecosystems or communities

A Future-Fit Business preserves the health of all areas of high biological, ecological, social or cultural value – both by protecting them where the company is already active, and by avoiding further expansion into new areas if degradation is possible.

What this goal means

Growing demand for land is putting pressure on ecosystems, communities and plant and animal species. Companies that do not adequately consider the impacts of their physical presence may cause irreversible degradation to natural processes and resources that they and others rely on, and may undermine the wellbeing of local communities.

The purpose of this goal is to eliminate the negative impacts of business on natural ecosystems and communities. This includes but is not limited to:

  • Respecting the land rights of communities (e.g. zero tolerance on land grabbing).
  • Protecting aquatic ecosystems from degradation (e.g. avoiding coral reefs).
  • Protecting areas of high biodiversity value (e.g. no clearing of rainforest for farm land).
  • Not encroaching on areas of cultural importance (e.g. oil pipelines running through regions considered sacred by Indigenous Peoples).

To be Future-Fit a company must:

  1. Protect such areas where it is already present; and
  2. Take steps to avoid or mitigate negative outcomes when moving into new areas.

Why this goal is needed...

Deforestation, often caused intentionally to convert land for commercial use, is a major contributor to climate change and biodiversity loss.

46-58 thousand square miles of forest are lost each year — equivalent to 48 football fields every minute.

It's not just land that is vital to protect.

Globally, some 275 million people live within 30km of a coral reef, relying on complex food chains that begin in the crevices of the reefs. Even though they occupy a modest 0.2% of marine surface area, they provide food and shelter to around a third of marine species.

Want to learn more about this goal?

Download the Action Guide for more information, and find out how to get started.

Version Notes


Operations do not encroach on ecosystems or communities


Minor wording and formatting corrections.


Release 2, initial publication.

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