Topic: Water
PP03

Others contribute less to water stress

Every company must eliminate its own contribution to water stress, to live up to the Break-Even Goals. Here we consider actions which go beyond this.

About this Positive Pursuit

It is forecast that by 2025, two thirds of the world’s population will live under conditions of water stress – and growing demand will only serve to exacerbate this.

People’s reliance on stressed watersheds is reduced when:

  • More clean water is made available without exacerbating water stress; or
  • Others are able to meet their needs using less water.

This Positive Pursuit encompasses any action which achieves such an outcome.

Why it’s needed

SDGs this will contribute to